Last Updated: October 12, 2026

Welcome to The Wet Seal, accessible at https://thewetseal.com/. We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, browse our products, place an order, or contact us.

By using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect different types of information depending on how you interact with our website.

Personal Information

When you place an order, contact us, or use certain website features, we may collect information such as:

  • Name and surname
  • Email address
  • Phone number
  • Billing and shipping addresses
  • Order details and purchase history
  • Information you provide when contacting customer support
  • Other information you voluntarily submit through our website

Payment Information

When you make a purchase, payment information may be processed by third-party payment providers. We do not intentionally store complete payment card details on our own systems unless specifically required and securely supported by our payment processing arrangements.

Your payment information is subject to the privacy and security policies of the payment provider you use.

Automatically Collected Information

When you visit our website, certain information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited and products viewed
  • Date and time of your visit
  • Referring websites and general browsing activity
  • Cookies and similar tracking technologies

We use this information to maintain website functionality, understand visitor behavior, improve the shopping experience, and help protect our website against fraud and misuse.

2. How We Use Your Information

We may use the information we collect for the following purposes:

  • To process and fulfill orders.
  • To arrange shipping, delivery, returns, and exchanges.
  • To send order confirmations and important purchase updates.
  • To respond to questions, complaints, and customer service requests.
  • To provide information about products and promotions where permitted.
  • To improve our website, products, and customer experience.
  • To analyze website traffic and visitor behavior.
  • To prevent fraud, unauthorized transactions, and security incidents.
  • To comply with applicable legal, tax, accounting, and regulatory requirements.
  • To enforce our website policies and protect our legal rights.

We will use personal information only for legitimate purposes consistent with this Privacy Policy and applicable law.

3. Cookies and Similar Technologies

Our website may use cookies and similar technologies to improve functionality and understand how visitors use our services.

Cookies are small text files stored on your device when you visit a website.

We may use cookies for purposes such as:

  • Remembering shopping cart contents and selected preferences.
  • Supporting secure checkout and account functionality.
  • Understanding website traffic and performance.
  • Measuring the effectiveness of marketing activities.
  • Supporting advertising and personalized content where applicable.

You can manage or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of our website, including shopping cart and checkout features.

Where required by applicable law, we will request consent before using non-essential cookies or similar technologies.

4. Third-Party Services

We may use third-party service providers to help operate our website and provide services to customers. These providers may include:

  • E-commerce and website hosting providers.
  • Payment processors.
  • Shipping and delivery companies.
  • Customer support and email service providers.
  • Website analytics services.
  • Advertising and marketing partners.

These third parties may process certain information as necessary to perform their services. Their handling of personal information is governed by their own privacy policies and applicable contractual obligations.

We encourage you to review the privacy policies of third-party services you use through our website.

5. Advertising and Google AdSense

Our website may display advertisements provided by third-party advertising companies, including Google, if such services are enabled.

Third-party advertising providers may use cookies, web beacons, or similar technologies to collect information about visits to this and other websites. This information may be used to display advertisements that are more relevant to users’ interests.

Where applicable, Google and its advertising partners may use advertising cookies to serve ads based on previous visits to websites.

You can learn more about Google’s advertising practices and manage your available advertising preferences through Google’s advertising settings:

https://adssettings.google.com/

You can also review Google’s Privacy Policy:

https://policies.google.com/privacy

If personalized advertising or advertising cookies are subject to consent requirements in your location, we will provide the appropriate consent mechanism where required.

6. How We Share Information

We do not sell your personal information in exchange for money. However, we may share certain information in the following circumstances:

Service providers: We may share information with providers that help us process payments, fulfill orders, deliver products, maintain our website, or provide customer support.

Legal requirements: We may disclose information when required by law, regulation, court order, or a valid request from an authorized public authority.

Fraud prevention and security: We may share information when reasonably necessary to investigate suspected fraud, protect our customers, enforce our policies, or safeguard our rights and property.

Business transactions: If our business undergoes a merger, acquisition, restructuring, or sale of assets, relevant information may be transferred as permitted by applicable law.

With your consent: We may share information for other purposes when you have provided the required consent.

We aim to limit information sharing to what is reasonably necessary for the relevant purpose.

7. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy.

Retention periods may depend on the type of information, the nature of your relationship with us, the time needed to resolve disputes, and applicable legal, tax, accounting, or regulatory requirements.

When information is no longer necessary, we will take reasonable steps to delete it, anonymize it, or securely dispose of it, subject to applicable legal obligations.

8. Data Security

We take reasonable technical and organizational measures to help protect personal information against unauthorized access, loss, alteration, disclosure, and misuse.

However, no method of transmitting information over the internet or storing information electronically is completely secure. Therefore, we cannot guarantee absolute security.

You should also take appropriate precautions when sharing personal information online, including using secure devices and protecting your account credentials.

9. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information. These may include the right to:

  • Request access to personal information we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of personal information, subject to legal exceptions.
  • Object to certain processing activities.
  • Request restrictions on how your information is processed.
  • Request a copy of certain information in a portable format.
  • Withdraw consent where processing is based on consent.
  • Opt out of certain marketing communications or targeted advertising where applicable.
  • Submit a complaint to a relevant data protection authority.

To exercise an applicable right, contact us using the details provided in the Contact Us section below. We may need to verify your identity before processing certain requests.

We will respond to valid requests in accordance with applicable law.

10. Email Marketing and Promotional Communications

If you subscribe to our newsletter or otherwise agree to receive promotional messages, we may use your email address to send updates about products, offers, news, and promotions.

You can unsubscribe from promotional emails at any time by following the unsubscribe instructions included in the message.

Even if you opt out of promotional communications, we may still send essential transactional messages, such as order confirmations, shipping notifications, or important service-related updates.

11. Children’s Privacy

Our website is intended for a general shopping audience and is not knowingly designed to collect personal information from children in violation of applicable law.

We do not knowingly collect personal information from children where parental consent or other legal authorization is required and has not been obtained.

If you believe a child has provided personal information to us inappropriately, please contact us so that we can review the situation and take appropriate action.

12. International Data Transfers

Depending on the location of our service providers, personal information may be processed or stored in countries other than the country where you live.

Those countries may have different data protection laws. Where required, we will take appropriate steps to ensure that international transfers of personal information comply with applicable legal requirements.

13. Third-Party Links

Our website may contain links to third-party websites, services, or social media platforms.

We do not control the privacy practices, security, or content of those external websites. Visiting a third-party website is subject to that website’s own privacy policy and terms.

We recommend reviewing the applicable policies before submitting personal information to any third party.

14. California Privacy Rights

If you are a California resident, you may have additional privacy rights under applicable California privacy laws, subject to their requirements and exceptions.

These rights may include requesting information about the personal information collected, requesting deletion or correction, and opting out of certain sales or sharing of personal information for cross-context behavioral advertising.

We do not sell personal information for monetary consideration. If our activities constitute sharing or another regulated activity under applicable law, you may have additional rights to opt out.

To submit a privacy request, contact us using the email address below.

15. European Economic Area and United Kingdom Privacy Rights

If you are located in the European Economic Area or the United Kingdom, you may have additional rights under applicable data protection laws, including the General Data Protection Regulation (GDPR) or UK GDPR.

Depending on the circumstances, these rights may include access, rectification, erasure, restriction of processing, data portability, and objection to certain processing activities.

Where processing is based on consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.

You may also have the right to lodge a complaint with your local data protection authority.

Where applicable, we process personal information on legal bases such as performing a contract, complying with legal obligations, pursuing legitimate interests, or obtaining consent.

16. Do Not Track Signals

Some browsers offer a Do Not Track setting. Because there is no universally adopted standard for responding to all such signals, our website may not respond to every Do Not Track request.

Where required by applicable law, we will honor recognized opt-out preference signals or other legally mandated privacy controls.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website features, third-party services, or legal requirements.

Any updates will be published on this page with a revised “Last Updated” date.

We encourage you to review this page periodically to stay informed about how we protect your information.

18. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how your personal information is handled, please contact us:

Website: https://thewetseal.com/
Email: sales@thewetseal.com

You may also visit our Contact page:

https://thewetseal.com/contact/

We will make reasonable efforts to review and respond to privacy inquiries in accordance with applicable law.

Thank you for visiting The Wet Seal and trusting us with your information.